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Finley Visual Communications Marketing Perspectives


  • 5 Questions to Help You Determine Which Marketing Media to Use
    Before you choose to invest in any marketing media you should step back and ask yourself five basic strategic marketing questions. The answer to these five questions will help you select the marketing media that will give your spa and pool business the best bang for your buck.

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  • The Building Blocks to Successful Marketing - Itís More than Sales and Advertising
    Whether youíre a Fortune 500 company or a one person shop, to be successful, you must have a marketing strategy and you must implement it consistently. However, it doesn't have to cost a fortune and you donít have to be a creative genius.

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  • See Your Business With New Eyes
    Your business image is like a symphony orchestra. No single instrument determines an orchestraís success or failure. Likewise, the image you project is not based on a single business card, brochure, or display, but on the total impression created by all these things and more.

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Ralph Hilborn

Ralph is the studio backbone at FVC. Serving as Design Manager, he oversees the visual treatment, development, and implementation processes. His unique background in graphic design, as well as his technical skills enables him to serve as a "bridge" between both disciplines. His behind-the-scenes coordination follows each project every step of the way - from thumbnail sketch to delivered final product.

His friendly, approachable nature makes him a joy to work with!

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